Reinvent Shopify theme homepage

Reinvent

Reformation theme · by Fuel Themes

$43093% positive · 257 reviews

A clean, editorial skincare and beauty theme with soft product photography, category circles, and a straightforward grid layout for mid-sized catalogs.

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Best for
Beauty and skincare DTC brands with 20-250 SKUs wanting a polished, nature-toned storefront with clear category navigation and product storytelling.

Look elsewhere if
You need heavy filtering for a huge catalog, sell in a non-beauty vertical, or want a bold/maximalist visual identity rather than soft minimal tones.

Released
25 October 2022
Last updated
11 September 2026 · v17.0.0
Updates
83 releases
IndustryBeauty skincare
StyleMinimalOrganic naturalEditorial
PositioningDtc modernMid market
LayoutImage ledWhitespace generousGrid dense
CatalogueMedium 20 250
StageScalingEstablished

Features

54

Cart and checkout7

  • Cart notes
  • In-store pickups
  • Pre-order
  • Quick buy
  • Sign in with Shop
  • Slide-out cart
  • Sticky cart

Customer accounts and sign-in1

  • Account menu

Marketing and conversion20

  • Age verifier
  • Blogs
  • Countdown timer
  • Cross-selling
  • Customizable contact form
  • EU translations (EN, FR, IT, DE, ES)
  • FAQ page
  • In-menu promos
  • Press coverage
  • Product badges
  • Promo banners
  • Promo popups
  • Promo tiles
  • Quantity pricingPlus
  • Quick view
  • Recently viewed
  • Recommended products
  • Right-to-left
  • Stock counter
  • Trust badges

Merchandising17

  • Animation
  • Before/after image slider
  • Color swatches
  • High-resolution images
  • Image galleries
  • Image hotspot
  • Image rollover
  • Image zoom
  • Ingredients or nutritional information
  • Lookbooks
  • Product options
  • Product tabs
  • Product videos
  • Shipping/delivery information
  • Size chart
  • Slideshow
  • Usage information

Product discovery11

  • Back-to-top button
  • Breadcrumbs
  • Collection page navigation
  • Enhanced search
  • Infinite scroll
  • Mega menu
  • Product filtering and sorting
  • Recently viewed
  • Recommended products
  • Sticky header
  • Swatch filters

4 other styles of Reformation

Same theme and same licence — these are preset designs, not separate purchases.

Reinvent Shopify theme — common questions

How much does the Reinvent Shopify theme cost?
Reinvent by Fuel Themes costs $430 USD (one-off) in the Shopify Theme Store.
Who is the Reinvent theme best for?
Beauty and skincare DTC brands with 20-250 SKUs wanting a polished, nature-toned storefront with clear category navigation and product storytelling.
When should you not use the Reinvent theme?
You need heavy filtering for a huge catalog, sell in a non-beauty vertical, or want a bold/maximalist visual identity rather than soft minimal tones.
How many styles does Reformation include?
Reformation ships 5 preset styles, including Reinvent. They share one licence, so buying the theme gives you all of them.
When was the Reinvent theme released?
Reformation was first released on 25 October 2022, and was last updated on 11 September 2026 across 83 releases.
Is there a live demo of the Reinvent theme?
Yes — the official Reinvent demo store is at https://reformation-beauty.myshopify.com/

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