Reformation
by Fuel Themes
$43093% positive · 257 reviews
A fashion-forward Shopify theme with editorial photography, dark overlay hero banners, and dense new-arrivals grids built for apparel and accessories brands with sizeable catalogs.
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Felltop designs and builds Shopify stores — theme customisation, migrations and CRO.
Talk to Felltop- Released
- 25 October 2022
- Last updated
- 11 September 2026 · v17.0.0
- Updates
- 83 releases
IndustryFashion womensFashion mensBags accessoriesFootwear
StyleMinimalEditorialDark mode
PositioningDtc modernMid market
LayoutImage ledGrid denseEditorial blog heavy
CatalogueMedium 20 250
StageScalingEstablished
Features
54Cart and checkout7
- Cart notes
- In-store pickups
- Pre-order
- Quick buy
- Sign in with Shop
- Slide-out cart
- Sticky cart
Customer accounts and sign-in1
- Account menu
Marketing and conversion20
- Age verifier
- Blogs
- Countdown timer
- Cross-selling
- Customizable contact form
- EU translations (EN, FR, IT, DE, ES)
- FAQ page
- In-menu promos
- Press coverage
- Product badges
- Promo banners
- Promo popups
- Promo tiles
- Quantity pricingPlus
- Quick view
- Recently viewed
- Recommended products
- Right-to-left
- Stock counter
- Trust badges
Merchandising17
- Animation
- Before/after image slider
- Color swatches
- High-resolution images
- Image galleries
- Image hotspot
- Image rollover
- Image zoom
- Ingredients or nutritional information
- Lookbooks
- Product options
- Product tabs
- Product videos
- Shipping/delivery information
- Size chart
- Slideshow
- Usage information
Product discovery11
- Back-to-top button
- Breadcrumbs
- Collection page navigation
- Enhanced search
- Infinite scroll
- Mega menu
- Product filtering and sorting
- Recently viewed
- Recommended products
- Sticky header
- Swatch filters
4 other styles of Reformation
Same theme and same licence — these are preset designs, not separate purchases.
Reformation Shopify theme — common questions
- How much does the Reformation Shopify theme cost?
- Reformation by Fuel Themes costs $430 USD (one-off) in the Shopify Theme Store.
- Who is the Reformation theme best for?
- Multi-category fashion and accessories DTC brands wanting a moody editorial homepage with strong product-grid merchandising and lookbook-style storytelling sections.
- When should you not use the Reformation theme?
- You sell a small single-product catalog, need a bright/light minimal aesthetic, or are in a non-fashion vertical like food, electronics, or homeware where the demo imagery won't translate.
- How many styles does Reformation include?
- Reformation ships 5 preset styles, including Reformation. They share one licence, so buying the theme gives you all of them.
- When was the Reformation theme released?
- Reformation was first released on 25 October 2022, and was last updated on 11 September 2026 across 83 releases.
- Is there a live demo of the Reformation theme?
- Yes — the official Reformation demo store is at https://reformation-main.myshopify.com/
