Beautech
Gentech theme · by Xotiny
$360100% positive · 4 reviews
A skincare and haircare-focused theme with large editorial photography, serif typography, and nature-driven storytelling sections built for mid-catalog beauty brands.
Need this built properly?
Felltop designs and builds Shopify stores — theme customisation, migrations and CRO.
Talk to Felltop- Released
- 4 February 2026
- Last updated
- 24 April 2026 · v2.2.0
- Updates
- 5 releases
IndustryBeauty skincareHaircare
StyleMinimalEditorialOrganic naturalLuxury
PositioningDtc modernMid marketLuxury premium
LayoutImage ledEditorial blog heavyWhitespace generousStorytelling
CatalogueMedium 20 250
StageScalingEstablished
Features
49Cart and checkout5
- Cart notes
- In-store pickups
- Quick buy
- Sign in with Shop
- Slide-out cart
Marketing and conversion17
- Age verifier
- Blogs
- Countdown timer
- Cross-selling
- EU translations (EN, FR, IT, DE, ES)
- FAQ page
- In-menu promos
- Press coverage
- Product badges
- Promo banners
- Promo popups
- Promo tiles
- Quantity pricingPlus
- Quick view
- Recently viewed
- Recommended products
- Trust badges
Merchandising18
- Animation
- Before/after image slider
- Color swatches
- Combined listingPlus
- High-resolution images
- Image galleries
- Image hotspot
- Image rollover
- Image zoom
- Ingredients or nutritional information
- Lookbooks
- Product options
- Product tabs
- Product videos
- Shipping/delivery information
- Size chart
- Slideshow
- Usage information
Product discovery11
- Back-to-top button
- Breadcrumbs
- Collection page navigation
- Enhanced search
- Infinite scroll
- Mega menu
- Product filtering and sorting
- Recently viewed
- Recommended products
- Sticky header
- Swatch filters
3 other styles of Gentech
Same theme and same licence — these are preset designs, not separate purchases.
Beautech Shopify theme — common questions
- How much does the Beautech Shopify theme cost?
- Beautech by Xotiny costs $360 USD (one-off) in the Shopify Theme Store.
- Who is the Beautech theme best for?
- DTC skincare/haircare brands with 20-250 SKUs wanting an editorial, nature-inspired brand story and clean filterable collection pages.
- When should you not use the Beautech theme?
- You need a dense multi-category general store, a budget/value positioning, or a highly technical/futuristic aesthetic.
- How many styles does Gentech include?
- Gentech ships 4 preset styles, including Beautech. They share one licence, so buying the theme gives you all of them.
- When was the Beautech theme released?
- Gentech was first released on 4 February 2026, and was last updated on 24 April 2026 across 5 releases.
- Is there a live demo of the Beautech theme?
- Yes — the official Beautech demo store is at https://xo-skintech.myshopify.com/
