Reflex Shopify theme homepage

Reflex

Impression theme · by UTD BV

$340100% positive · 8 reviews

An editorial, image-heavy theme built around resort/summer lifestyle photography, tailored for accessories, sunwear, and beauty brands with a curated mid-size catalog.

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Best for
DTC fashion accessory or beauty brands wanting a magazine-style, lifestyle-driven storefront with lookbook and storytelling sections.

Look elsewhere if
You need a large catalog grid-heavy layout, sell technical or B2B products, or want a bold/maximalist visual identity instead of soft editorial minimalism.

Released
12 June 2026
Last updated
11 September 2026 · v1.1.1
Updates
4 releases
IndustryFashion womensBags accessoriesBeauty skincareFragrance
StyleEditorialLuxuryMinimal
PositioningDtc modernLuxury premium
LayoutImage ledLookbook ledEditorial blog heavyStorytellingWhitespace generous
CatalogueMedium 20 250
StageScalingEstablished

Features

57

Cart and checkout8

  • Cart notes
  • Gift wrapping
  • In-store pickups
  • Pre-order
  • Quick buy
  • Sign in with Shop
  • Slide-out cart
  • Sticky cart

Customer accounts and sign-in1

  • Account menu

Marketing and conversion21

  • Age verifier
  • Back-in-stock alert
  • Blogs
  • Countdown timer
  • Cross-selling
  • Customizable contact form
  • EU translations (EN, FR, IT, DE, ES)
  • FAQ page
  • In-menu promos
  • Press coverage
  • Product badges
  • Promo banners
  • Promo popups
  • Promo tiles
  • Quantity pricingPlus
  • Quick view
  • Recently viewed
  • Recommended products
  • Right-to-left
  • Stock counter
  • Trust badges

Merchandising18

  • Animation
  • Before/after image slider
  • Color swatches
  • Combined listingPlus
  • High-resolution images
  • Image galleries
  • Image hotspot
  • Image rollover
  • Image zoom
  • Ingredients or nutritional information
  • Lookbooks
  • Product options
  • Product tabs
  • Product videos
  • Shipping/delivery information
  • Size chart
  • Slideshow
  • Usage information

Product discovery11

  • Back-to-top button
  • Breadcrumbs
  • Collection page navigation
  • Enhanced search
  • Infinite scroll
  • Mega menu
  • Product filtering and sorting
  • Recently viewed
  • Recommended products
  • Sticky header
  • Swatch filters

4 other styles of Impression

Same theme and same licence — these are preset designs, not separate purchases.

Reflex Shopify theme — common questions

How much does the Reflex Shopify theme cost?
Reflex by UTD BV costs $340 USD (one-off) in the Shopify Theme Store.
Who is the Reflex theme best for?
DTC fashion accessory or beauty brands wanting a magazine-style, lifestyle-driven storefront with lookbook and storytelling sections.
When should you not use the Reflex theme?
You need a large catalog grid-heavy layout, sell technical or B2B products, or want a bold/maximalist visual identity instead of soft editorial minimalism.
How many styles does Impression include?
Impression ships 5 preset styles, including Reflex. They share one licence, so buying the theme gives you all of them.
When was the Reflex theme released?
Impression was first released on 12 June 2026, and was last updated on 11 September 2026 across 4 releases.
Is there a live demo of the Reflex theme?
Yes — the official Reflex demo store is at https://gallery-theme-demo-2.myshopify.com/

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