Felix Shopify theme homepage

Felix

Impression theme · by UTD BV

$340100% positive · 8 reviews

A soft, lifestyle-photography-driven theme built specifically for pet product brands, with dedicated dog/cat navigation and warm, homely imagery.

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Best for
Pet brands selling toys, food, apparel and accessories who want a cozy, editorial lifestyle feel with strong mobile browsing and built-in upsell/cross-sell merchandising.

Look elsewhere if
You need a high-density catalog layout, a bold or tech-forward look, or sell outside the pet category since the demo content and imagery are heavily pet-specific.

Released
12 June 2026
Last updated
11 September 2026 · v1.1.1
Updates
4 releases
IndustryPets
StyleMinimalWarm artisanalEditorial
PositioningDtc modernMid market
LayoutImage ledWhitespace generousStorytelling
CatalogueMedium 20 250
StageFirst storeScaling

Features

57

Cart and checkout8

  • Cart notes
  • Gift wrapping
  • In-store pickups
  • Pre-order
  • Quick buy
  • Sign in with Shop
  • Slide-out cart
  • Sticky cart

Customer accounts and sign-in1

  • Account menu

Marketing and conversion21

  • Age verifier
  • Back-in-stock alert
  • Blogs
  • Countdown timer
  • Cross-selling
  • Customizable contact form
  • EU translations (EN, FR, IT, DE, ES)
  • FAQ page
  • In-menu promos
  • Press coverage
  • Product badges
  • Promo banners
  • Promo popups
  • Promo tiles
  • Quantity pricingPlus
  • Quick view
  • Recently viewed
  • Recommended products
  • Right-to-left
  • Stock counter
  • Trust badges

Merchandising18

  • Animation
  • Before/after image slider
  • Color swatches
  • Combined listingPlus
  • High-resolution images
  • Image galleries
  • Image hotspot
  • Image rollover
  • Image zoom
  • Ingredients or nutritional information
  • Lookbooks
  • Product options
  • Product tabs
  • Product videos
  • Shipping/delivery information
  • Size chart
  • Slideshow
  • Usage information

Product discovery11

  • Back-to-top button
  • Breadcrumbs
  • Collection page navigation
  • Enhanced search
  • Infinite scroll
  • Mega menu
  • Product filtering and sorting
  • Recently viewed
  • Recommended products
  • Sticky header
  • Swatch filters

4 other styles of Impression

Same theme and same licence — these are preset designs, not separate purchases.

Felix Shopify theme — common questions

How much does the Felix Shopify theme cost?
Felix by UTD BV costs $340 USD (one-off) in the Shopify Theme Store.
Who is the Felix theme best for?
Pet brands selling toys, food, apparel and accessories who want a cozy, editorial lifestyle feel with strong mobile browsing and built-in upsell/cross-sell merchandising.
When should you not use the Felix theme?
You need a high-density catalog layout, a bold or tech-forward look, or sell outside the pet category since the demo content and imagery are heavily pet-specific.
How many styles does Impression include?
Impression ships 5 preset styles, including Felix. They share one licence, so buying the theme gives you all of them.
When was the Felix theme released?
Impression was first released on 12 June 2026, and was last updated on 11 September 2026 across 4 releases.
Is there a live demo of the Felix theme?
Yes — the official Felix demo store is at https://gallery-theme-demo-4.myshopify.com/

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