Chord Shopify theme homepage

Chord

by ThemeGoal

$360100% positive · 2 reviews

A fashion-focused Shopify theme with lifestyle photography, magazine-style editorial content, and a warm cream palette suited to apparel brands with moderate-sized catalogs.

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Best for
Women's and men's apparel brands wanting an editorial, lookbook-driven storefront with blog/magazine content, size charts, and swatch-based product options.

Look elsewhere if
You need a dense filter-heavy catalog experience for huge SKU counts, or you're selling in a hard tech, luxury-minimalist, or non-fashion vertical where the warm editorial styling won't fit.

Released
1 July 2022
Last updated
19 May 2026 · v5.2.1
Updates
62 releases
IndustryFashion womensFashion mens
StyleEditorialMinimalWarm artisanal
PositioningDtc modernMid market
LayoutImage ledLookbook ledEditorial blog heavyWhitespace generous
CatalogueMedium 20 250
StageScalingEstablished

Features

44

Cart and checkout6

  • Cart notes
  • In-store pickups
  • Quick buy
  • Sign in with Shop
  • Slide-out cart
  • Sticky cart

Marketing and conversion16

  • Blogs
  • Countdown timer
  • Cross-selling
  • Customizable contact form
  • EU translations (EN, FR, IT, DE, ES)
  • FAQ page
  • In-menu promos
  • Product badges
  • Promo banners
  • Promo tiles
  • Quick view
  • Recently viewed
  • Recommended products
  • Right-to-left
  • Stock counter
  • Trust badges

Merchandising15

  • Animation
  • Before/after image slider
  • Color swatches
  • Combined listingPlus
  • High-resolution images
  • Image galleries
  • Image rollover
  • Image zoom
  • Product options
  • Product tabs
  • Product videos
  • Shipping/delivery information
  • Size chart
  • Slideshow
  • Usage information

Product discovery9

  • Breadcrumbs
  • Collection page navigation
  • Enhanced search
  • Mega menu
  • Product filtering and sorting
  • Recently viewed
  • Recommended products
  • Sticky header
  • Swatch filters

1 other style of Chord

Same theme and same licence — these are preset designs, not separate purchases.

Chord Shopify theme — common questions

How much does the Chord Shopify theme cost?
Chord by ThemeGoal costs $360 USD (one-off) in the Shopify Theme Store.
Who is the Chord theme best for?
Women's and men's apparel brands wanting an editorial, lookbook-driven storefront with blog/magazine content, size charts, and swatch-based product options.
When should you not use the Chord theme?
You need a dense filter-heavy catalog experience for huge SKU counts, or you're selling in a hard tech, luxury-minimalist, or non-fashion vertical where the warm editorial styling won't fit.
How many styles does Chord include?
Chord ships 2 preset styles, including Chord. They share one licence, so buying the theme gives you all of them.
When was the Chord theme released?
Chord was first released on 1 July 2022, and was last updated on 19 May 2026 across 62 releases.
Is there a live demo of the Chord theme?
Yes — the official Chord demo store is at https://chord-warm.myshopify.com/

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