Selene
Helix theme · by ModuTheme
$25095% positive
A clean, image-heavy skincare theme with bundle builder, before/after proof sections, and mobile-first slideshow hero designed for DTC beauty brands.
Need this built properly?
Felltop designs and builds Shopify stores — theme customisation, migrations and CRO.
Talk to Felltop- Released
- 10 August 2026
- Last updated
- 3 September 2026 · v1.1.0
- Updates
- 2 releases
IndustryBeauty skincare
StyleMinimalDark modeEditorial
PositioningDtc modernMid market
LayoutImage ledStorytellingWhitespace generous
CatalogueMedium 20 250
StageScalingEstablished
Features
48Cart and checkout6
- Cart notes
- In-store pickups
- Quick buy
- Sign in with Shop
- Slide-out cart
- Sticky cart
Customer accounts and sign-in1
- Account menu
Marketing and conversion18
- Age verifier
- Back-in-stock alert
- Blogs
- Countdown timer
- Customizable contact form
- EU translations (EN, FR, IT, DE, ES)
- FAQ page
- In-menu promos
- Press coverage
- Product badges
- Promo banners
- Promo popups
- Promo tiles
- Quick view
- Recently viewed
- Recommended products
- Stock counter
- Trust badges
Merchandising15
- Animation
- Before/after image slider
- Color swatches
- Combined listingPlus
- High-resolution images
- Image galleries
- Image hotspot
- Image rollover
- Image zoom
- Lookbooks
- Product options
- Product tabs
- Product videos
- Size chart
- Slideshow
Product discovery10
- Breadcrumbs
- Collection page navigation
- Enhanced search
- Infinite scroll
- Mega menu
- Product filtering and sorting
- Recently viewed
- Recommended products
- Sticky header
- Swatch filters
3 other styles of Helix
Same theme and same licence — these are preset designs, not separate purchases.
Selene Shopify theme — common questions
- How much does the Selene Shopify theme cost?
- Selene by ModuTheme costs $250 USD (one-off) in the Shopify Theme Store.
- Who is the Selene theme best for?
- DTC skincare and beauty brands with a curated product line who want to lead with lifestyle photography, clinical proof/before-after content, and bundle upsells.
- When should you not use the Selene theme?
- You have a huge multi-category catalog, sell non-beauty products, or need a heavily filterable large-scale storefront rather than a story-driven landing experience.
- How many styles does Helix include?
- Helix ships 4 preset styles, including Selene. They share one licence, so buying the theme gives you all of them.
- When was the Selene theme released?
- Helix was first released on 10 August 2026, and was last updated on 3 September 2026 across 2 releases.
- Is there a live demo of the Selene theme?
- Yes — the official Selene demo store is at https://helix-theme-selene.myshopify.com/
