Parfum Shopify theme homepage

Parfum

Atlantic theme · by Pixel Union

$30096% positive · 226 reviews

A clean, minimal Shopify theme built around fragrance product photography with a countdown-timer launch feature and light neutral tones.

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Best for
DTC fragrance, beauty, or single-scent-line brands with a small catalog who want a soft, editorial, product-photo-driven site and want to build hype around new launches.

Look elsewhere if
You have a large multi-category catalog needing heavy filtering, or you want a bold, colorful, maximalist brand identity rather than a quiet neutral aesthetic.

Released
13 November 2017
Last updated
23 April 2026 · v19.2.0
Updates
61 releases
IndustryFragranceBeauty skincare
StyleMinimalEditorialScandi
PositioningDtc modernMid market
LayoutImage ledWhitespace generous
CatalogueSmall 1 20
StageFirst storeScaling

Features

30

Cart and checkout4

  • Cart notes
  • In-store pickups
  • Quick buy
  • Slide-out cart

Customer accounts and sign-in1

  • Account menu

Marketing and conversion9

  • Age verifier
  • Blogs
  • Countdown timer
  • FAQ page
  • Product badges
  • Promo banners
  • Quick view
  • Recommended products
  • Stock counter

Merchandising9

  • High-resolution images
  • Image galleries
  • Image rollover
  • Image zoom
  • Product options
  • Product tabs
  • Product videos
  • Size chart
  • Slideshow

Product discovery8

  • Back-to-top button
  • Breadcrumbs
  • Enhanced search
  • Mega menu
  • Product filtering and sorting
  • Recommended products
  • Sticky header
  • Swatch filters

4 other styles of Atlantic

Same theme and same licence — these are preset designs, not separate purchases.

Parfum Shopify theme — common questions

How much does the Parfum Shopify theme cost?
Parfum by Pixel Union costs $300 USD (one-off) in the Shopify Theme Store.
Who is the Parfum theme best for?
DTC fragrance, beauty, or single-scent-line brands with a small catalog who want a soft, editorial, product-photo-driven site and want to build hype around new launches.
When should you not use the Parfum theme?
You have a large multi-category catalog needing heavy filtering, or you want a bold, colorful, maximalist brand identity rather than a quiet neutral aesthetic.
How many styles does Atlantic include?
Atlantic ships 5 preset styles, including Parfum. They share one licence, so buying the theme gives you all of them.
When was the Parfum theme released?
Atlantic was first released on 13 November 2017, and was last updated on 23 April 2026 across 61 releases.
Is there a live demo of the Parfum theme?
Yes — the official Parfum demo store is at https://atlantic-theme-organic.myshopify.com/

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