Wag
Zero theme · by Omelatte FZ-LLC
$320100% positive · 2 reviews
A playful, colorful theme built specifically for pet toy and accessory brands, with bright product photography, trending badges, and a fun bouncy visual style.
Need this built properly?
Felltop designs and builds Shopify stores — theme customisation, migrations and CRO.
Talk to Felltop- Released
- 24 March 2025
- Last updated
- 22 January 2026 · v2.1.2
- Updates
- 6 releases
IndustryPets
StylePlayfulBold maximalist
PositioningDtc modernMid market
LayoutImage ledGrid denseStorytelling
CatalogueMedium 20 250
StageFirst storeScaling
Features
51Cart and checkout7
- Cart notes
- In-store pickups
- Pre-order
- Quick buy
- Sign in with Shop
- Slide-out cart
- Sticky cart
Marketing and conversion18
- Age verifier
- Blogs
- Countdown timer
- Cross-selling
- EU translations (EN, FR, IT, DE, ES)
- FAQ page
- In-menu promos
- Press coverage
- Product badges
- Promo banners
- Promo popups
- Promo tiles
- Quick order list
- Quick view
- Recently viewed
- Recommended products
- Stock counter
- Trust badges
Merchandising17
- Animation
- Before/after image slider
- Color swatches
- High-resolution images
- Image galleries
- Image hotspot
- Image rollover
- Image zoom
- Ingredients or nutritional information
- Lookbooks
- Product options
- Product tabs
- Product videos
- Shipping/delivery information
- Size chart
- Slideshow
- Usage information
Product discovery10
- Back-to-top button
- Breadcrumbs
- Collection page navigation
- Enhanced search
- Infinite scroll
- Mega menu
- Product filtering and sorting
- Recommended products
- Sticky header
- Swatch filters
4 other styles of Zero
Same theme and same licence — these are preset designs, not separate purchases.
Wag Shopify theme — common questions
- How much does the Wag Shopify theme cost?
- Wag by Omelatte FZ-LLC costs $320 USD (one-off) in the Shopify Theme Store.
- Who is the Wag theme best for?
- DTC pet toy, treat, or accessory brands wanting a fun, colorful, high-energy storefront with product-focused imagery and promotional tiles.
- When should you not use the Wag theme?
- You sell a serious/luxury pet brand, a non-pet vertical, or need a minimal or muted aesthetic rather than bright playful colors.
- How many styles does Zero include?
- Zero ships 5 preset styles, including Wag. They share one licence, so buying the theme gives you all of them.
- When was the Wag theme released?
- Zero was first released on 24 March 2025, and was last updated on 22 January 2026 across 6 releases.
- Is there a live demo of the Wag theme?
- Yes — the official Wag demo store is at https://zero-pets-demo.myshopify.com/
