Yves
Icon theme · by We are Underground
$25094% positive · 371 reviews
A fashion-forward theme built around large editorial photography and lookbook-style category tiles, suited to apparel, bags, and footwear brands with mid-to-high price points.
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Felltop designs and builds Shopify stores — theme customisation, migrations and CRO.
Talk to Felltop- Released
- 20 December 2016
- Last updated
- 24 June 2026 · v12.3.2
- Updates
- 71 releases
IndustryFashion womensBags accessoriesFootwear
StyleEditorialMinimalLuxury
PositioningLuxury premiumMid marketDtc modern
LayoutImage ledLookbook ledWhitespace generous
CatalogueMedium 20 250
StageScalingEstablished
Features
50Cart and checkout5
- Cart notes
- In-store pickups
- Quick buy
- Sign in with Shop
- Slide-out cart
Customer accounts and sign-in1
- Account menu
Marketing and conversion18
- Back-in-stock alert
- Blogs
- Countdown timer
- Cross-selling
- Customizable contact form
- EU translations (EN, FR, IT, DE, ES)
- FAQ page
- In-menu promos
- Press coverage
- Product badges
- Promo banners
- Promo popups
- Promo tiles
- Quick view
- Recently viewed
- Recommended products
- Stock counter
- Trust badges
Merchandising17
- Animation
- Color swatches
- Combined listingPlus
- High-resolution images
- Image galleries
- Image hotspot
- Image rollover
- Image zoom
- Ingredients or nutritional information
- Lookbooks
- Product options
- Product tabs
- Product videos
- Shipping/delivery information
- Size chart
- Slideshow
- Usage information
Product discovery11
- Back-to-top button
- Breadcrumbs
- Collection page navigation
- Enhanced search
- Infinite scroll
- Mega menu
- Product filtering and sorting
- Recently viewed
- Recommended products
- Sticky header
- Swatch filters
4 other styles of Icon
Same theme and same licence — these are preset designs, not separate purchases.
Yves Shopify theme — common questions
- How much does the Yves Shopify theme cost?
- Yves by We are Underground costs $250 USD (one-off) in the Shopify Theme Store.
- Who is the Yves theme best for?
- Women's fashion, bag, or footwear brands with strong photography who want an editorial, magazine-like browsing experience and a catalog in the dozens-to-low-hundreds range.
- When should you not use the Yves theme?
- You sell a huge multi-category catalog needing heavy filtering, lack high-quality lifestyle imagery, or need a budget/value-focused, text-heavy layout.
- How many styles does Icon include?
- Icon ships 5 preset styles, including Yves. They share one licence, so buying the theme gives you all of them.
- When was the Yves theme released?
- Icon was first released on 20 December 2016, and was last updated on 24 June 2026 across 71 releases.
- Is there a live demo of the Yves theme?
- Yes — the official Yves demo store is at https://yves-4.myshopify.com/
