Ivory
Focal theme · by Maestrooo
$32093% positive · 335 reviews
Focal's Ivory preset is an editorial, lookbook-driven fashion theme with a warm burgundy/blush palette, serif headlines, and split gender-based navigation suited to apparel brands with seasonal collections.
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Talk to Felltop- Released
- 18 November 2016
- Last updated
- 12 March 2026 · v13.0.0
- Updates
- 124 releases
IndustryFashion womensFashion mens
StyleEditorialMinimalWarm artisanal
PositioningDtc modernMid market
LayoutLookbook ledImage ledWhitespace generous
CatalogueMedium 20 250
StageScalingEstablished
Features
45Cart and checkout5
- Cart notes
- In-store pickups
- Quick buy
- Slide-out cart
- Sticky cart
Marketing and conversion17
- Blogs
- Cross-selling
- Customizable contact form
- EU translations (EN, FR, IT, DE, ES)
- FAQ page
- In-menu promos
- Press coverage
- Product badges
- Promo banners
- Promo popups
- Promo tiles
- Quantity pricingPlus
- Quick view
- Recently viewed
- Recommended products
- Stock counter
- Trust badges
Merchandising17
- Animation
- Color swatches
- Combined listingPlus
- High-resolution images
- Image galleries
- Image hotspot
- Image rollover
- Image zoom
- Ingredients or nutritional information
- Lookbooks
- Product options
- Product tabs
- Product videos
- Shipping/delivery information
- Size chart
- Slideshow
- Usage information
Product discovery8
- Collection page navigation
- Enhanced search
- Mega menu
- Product filtering and sorting
- Recently viewed
- Recommended products
- Sticky header
- Swatch filters
3 other styles of Focal
Same theme and same licence — these are preset designs, not separate purchases.
Ivory Shopify theme — common questions
- How much does the Ivory Shopify theme cost?
- Ivory by Maestrooo costs $320 USD (one-off) in the Shopify Theme Store.
- Who is the Ivory theme best for?
- Contemporary womenswear/menswear DTC brands with 20-250 SKUs that want a lookbook-style storytelling homepage and seasonal campaign launches.
- When should you not use the Ivory theme?
- You need a large multi-thousand SKU catalog with heavy filtering, or you're selling a non-fashion vertical where lifestyle model photography doesn't fit.
- How many styles does Focal include?
- Focal ships 4 preset styles, including Ivory. They share one licence, so buying the theme gives you all of them.
- When was the Ivory theme released?
- Focal was first released on 18 November 2016, and was last updated on 12 March 2026 across 124 releases.
- Is there a live demo of the Ivory theme?
- Yes — the official Ivory demo store is at https://focal-theme-ivory.myshopify.com/
