Totsy Shopify theme homepage

Totsy

Toyo theme · by MUUP

$15095% positive · 20 reviews

A playful, colorful theme built for kids' toy and baby product stores, with quick-add carts, countdown timers, and stock counters designed to drive urgency.

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Best for
New or scaling DTC toy, baby, or children's product brands wanting a fun, colorful storefront with built-in conversion tools like countdown timers and quick-view carts.

Look elsewhere if
You sell adult-focused, minimalist, or luxury goods, or need a huge catalog with heavy filtering rather than playful, image-driven merchandising.

Released
16 May 2024
Last updated
23 June 2026 · v5.1.0
Updates
19 releases
IndustryToysKids baby
StylePlayfulBold maximalist
PositioningDtc modernArtisan handmade
LayoutImage ledGrid denseStorytelling
CatalogueMedium 20 250
StageFirst storeScaling

Features

54

Cart and checkout7

  • Cart notes
  • Gift wrapping
  • In-store pickups
  • Quick buy
  • Sign in with Shop
  • Slide-out cart
  • Sticky cart

Customer accounts and sign-in1

  • Account menu

Marketing and conversion19

  • Blogs
  • Countdown timer
  • Cross-selling
  • Customizable contact form
  • EU translations (EN, FR, IT, DE, ES)
  • FAQ page
  • In-menu promos
  • Press coverage
  • Product badges
  • Promo banners
  • Promo popups
  • Promo tiles
  • Quantity pricingPlus
  • Quick order list
  • Quick view
  • Recently viewed
  • Recommended products
  • Stock counter
  • Trust badges

Merchandising18

  • Animation
  • Before/after image slider
  • Color swatches
  • Combined listingPlus
  • High-resolution images
  • Image galleries
  • Image hotspot
  • Image rollover
  • Image zoom
  • Ingredients or nutritional information
  • Lookbooks
  • Product options
  • Product tabs
  • Product videos
  • Shipping/delivery information
  • Size chart
  • Slideshow
  • Usage information

Product discovery11

  • Back-to-top button
  • Breadcrumbs
  • Collection page navigation
  • Enhanced search
  • Infinite scroll
  • Mega menu
  • Product filtering and sorting
  • Recently viewed
  • Recommended products
  • Sticky header
  • Swatch filters

4 other styles of Toyo

Same theme and same licence — these are preset designs, not separate purchases.

Totsy Shopify theme — common questions

How much does the Totsy Shopify theme cost?
Totsy by MUUP costs $150 USD (one-off) in the Shopify Theme Store.
Who is the Totsy theme best for?
New or scaling DTC toy, baby, or children's product brands wanting a fun, colorful storefront with built-in conversion tools like countdown timers and quick-view carts.
When should you not use the Totsy theme?
You sell adult-focused, minimalist, or luxury goods, or need a huge catalog with heavy filtering rather than playful, image-driven merchandising.
How many styles does Toyo include?
Toyo ships 5 preset styles, including Totsy. They share one licence, so buying the theme gives you all of them.
When was the Totsy theme released?
Toyo was first released on 16 May 2024, and was last updated on 23 June 2026 across 19 releases.
Is there a live demo of the Totsy theme?
Yes — the official Totsy demo store is at https://kawai-demo.myshopify.com/

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