Ava
Showcase theme · by Clean Canvas
$40096% positive · 147 reviews
A footwear-focused DTC theme with bold editorial typography, lookbook-style imagery, and heavy use of drag-and-drop sections for promo tiles and collections.
Need this built properly?
Felltop designs and builds Shopify stores — theme customisation, migrations and CRO.
Talk to Felltop- Released
- 9 January 2017
- Last updated
- 1 April 2026 · v10.2.0
- Updates
- 85 releases
IndustryFootwearFashion womens
StyleEditorialMinimalBold maximalist
PositioningDtc modernMid market
LayoutImage ledGrid denseEditorial blog heavyLookbook led
CatalogueMedium 20 250
StageScalingEstablished
Features
43Cart and checkout4
- Cart notes
- In-store pickups
- Quick buy
- Sign in with Shop
Customer accounts and sign-in1
- Account menu
Marketing and conversion15
- Blogs
- Cross-selling
- Customizable contact form
- EU translations (EN, FR, IT, DE, ES)
- FAQ page
- In-menu promos
- Press coverage
- Product badges
- Promo banners
- Promo popups
- Promo tiles
- Quick view
- Recommended products
- Stock counter
- Trust badges
Merchandising16
- Animation
- Color swatches
- Combined listingPlus
- High-resolution images
- Image galleries
- Image rollover
- Image zoom
- Ingredients or nutritional information
- Lookbooks
- Product options
- Product tabs
- Product videos
- Shipping/delivery information
- Size chart
- Slideshow
- Usage information
Product discovery8
- Collection page navigation
- Enhanced search
- Infinite scroll
- Mega menu
- Product filtering and sorting
- Recommended products
- Sticky header
- Swatch filters
4 other styles of Showcase
Same theme and same licence — these are preset designs, not separate purchases.
Ava Shopify theme — common questions
- How much does the Ava Shopify theme cost?
- Ava by Clean Canvas costs $400 USD (one-off) in the Shopify Theme Store.
- Who is the Ava theme best for?
- Footwear and fashion brands with a mid-sized catalog who want a bold, editorial homepage with lots of visual storytelling and flexible section-based merchandising.
- When should you not use the Ava theme?
- You need a quiet, understated luxury feel or you sell a huge catalog that needs dense filter-heavy navigation rather than curated lookbook sections.
- How many styles does Showcase include?
- Showcase ships 5 preset styles, including Ava. They share one licence, so buying the theme gives you all of them.
- When was the Ava theme released?
- Showcase was first released on 9 January 2017, and was last updated on 1 April 2026 across 85 releases.
- Is there a live demo of the Ava theme?
- Yes — the official Ava demo store is at https://luna-theme.myshopify.com/
