Parade Shopify theme homepage

Parade

Paper theme · by Brickspace Lab

$32096% positive · 53 reviews

A colorful, playful theme built for kids and toy brands with age/category browsing, filtering, and large catalog support.

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Best for
Kids' toy, play, or children's product brands with large catalogs who want a bright, playful shopping experience organized by age or category.

Look elsewhere if
You sell adult, luxury, or minimalist-brand products, or have a small catalog that doesn't need heavy filtering and age-based navigation.

Released
9 October 2022
Last updated
20 May 2026 · v8.1.3
Updates
46 releases
IndustryKids babyToys
StylePlayfulBold maximalist
PositioningDtc modernMid market
LayoutImage ledFilter heavyGrid dense
CatalogueLarge 250 1000
StageScalingEstablished

Features

52

Cart and checkout8

  • Cart notes
  • Gift wrapping
  • In-store pickups
  • Pre-order
  • Quick buy
  • Sign in with Shop
  • Slide-out cart
  • Sticky cart

Marketing and conversion18

  • Age verifier
  • Blogs
  • Countdown timer
  • Cross-selling
  • Customizable contact form
  • EU translations (EN, FR, IT, DE, ES)
  • FAQ page
  • In-menu promos
  • Press coverage
  • Product badges
  • Promo banners
  • Promo popups
  • Promo tiles
  • Quick view
  • Recently viewed
  • Recommended products
  • Stock counter
  • Trust badges

Merchandising17

  • Animation
  • Color swatches
  • Combined listingPlus
  • High-resolution images
  • Image galleries
  • Image hotspot
  • Image rollover
  • Image zoom
  • Ingredients or nutritional information
  • Lookbooks
  • Product options
  • Product tabs
  • Product videos
  • Shipping/delivery information
  • Size chart
  • Slideshow
  • Usage information

Product discovery11

  • Back-to-top button
  • Breadcrumbs
  • Collection page navigation
  • Enhanced search
  • Infinite scroll
  • Mega menu
  • Product filtering and sorting
  • Recently viewed
  • Recommended products
  • Sticky header
  • Swatch filters

4 other styles of Paper

Same theme and same licence — these are preset designs, not separate purchases.

Parade Shopify theme — common questions

How much does the Parade Shopify theme cost?
Parade by Brickspace Lab costs $320 USD (one-off) in the Shopify Theme Store.
Who is the Parade theme best for?
Kids' toy, play, or children's product brands with large catalogs who want a bright, playful shopping experience organized by age or category.
When should you not use the Parade theme?
You sell adult, luxury, or minimalist-brand products, or have a small catalog that doesn't need heavy filtering and age-based navigation.
How many styles does Paper include?
Paper ships 5 preset styles, including Parade. They share one licence, so buying the theme gives you all of them.
When was the Parade theme released?
Paper was first released on 9 October 2022, and was last updated on 20 May 2026 across 46 releases.
Is there a live demo of the Parade theme?
Yes — the official Parade demo store is at https://paperthemedemo6.myshopify.com/

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