Wrong
Outsiders theme · by Segment
$38096% positive · 23 reviews
A bold, streetwear-styled theme built around collectible toys, figures, and playful accessories with heavy graphic typography and dark/light mode toggle.
Need this built properly?
Felltop designs and builds Shopify stores — theme customisation, migrations and CRO.
Talk to Felltop- Released
- 29 July 2024
- Last updated
- 4 August 2026 · v1.3.0
- Updates
- 16 releases
IndustryToysStreetwearBags accessories
StyleBold maximalistPlayfulY2kDark mode
PositioningDtc modernMid market
LayoutImage ledGrid denseStorytelling
CatalogueMedium 20 250
StageFirst storeScaling
Features
52Cart and checkout5
- Cart notes
- In-store pickups
- Quick buy
- Sign in with Shop
- Slide-out cart
Customer accounts and sign-in1
- Account menu
Marketing and conversion20
- Age verifier
- Back-in-stock alert
- Blogs
- Countdown timer
- Cross-selling
- Customizable contact form
- EU translations (EN, FR, IT, DE, ES)
- FAQ page
- In-menu promos
- Press coverage
- Product badges
- Promo banners
- Promo popups
- Promo tiles
- Quick view
- Recently viewed
- Recommended products
- Right-to-left
- Stock counter
- Trust badges
Merchandising17
- Animation
- Before/after image slider
- Color swatches
- Combined listingPlus
- High-resolution images
- Image galleries
- Image rollover
- Image zoom
- Ingredients or nutritional information
- Lookbooks
- Product options
- Product tabs
- Product videos
- Shipping/delivery information
- Size chart
- Slideshow
- Usage information
Product discovery11
- Back-to-top button
- Breadcrumbs
- Collection page navigation
- Enhanced search
- Infinite scroll
- Mega menu
- Product filtering and sorting
- Recently viewed
- Recommended products
- Sticky header
- Swatch filters
4 other styles of Outsiders
Same theme and same licence — these are preset designs, not separate purchases.
Wrong Shopify theme — common questions
- How much does the Wrong Shopify theme cost?
- Wrong by Segment costs $380 USD (one-off) in the Shopify Theme Store.
- Who is the Wrong theme best for?
- Collectible toy brands, streetwear-adjacent accessory sellers, or youth-culture DTC brands wanting a loud, playful storefront with countdown sales and popup promo features baked in.
- When should you not use the Wrong theme?
- You sell a refined or premium product line, need a calm minimal aesthetic, or run a large catalog needing heavy filtering rather than category storytelling.
- How many styles does Outsiders include?
- Outsiders ships 5 preset styles, including Wrong. They share one licence, so buying the theme gives you all of them.
- When was the Wrong theme released?
- Outsiders was first released on 29 July 2024, and was last updated on 4 August 2026 across 16 releases.
- Is there a live demo of the Wrong theme?
- Yes — the official Wrong demo store is at https://outsiders-wrong.myshopify.com/
