Innovate Shopify theme homepage

Innovate

Expression theme · by Clean Canvas

$22090% positive · 71 reviews

A homeware and textiles theme with soft, natural styling, testimonial blocks, and grid-based product displays suited to lifestyle-driven home goods brands.

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Best for
Home goods, linens, and furniture brands wanting a warm, neutral-toned editorial storefront with built-in social proof sections and moderate catalog size.

Look elsewhere if
You need a bold, colorful, or tech-forward look, sell fashion or beauty products, or have a very large catalog requiring heavy filtering.

Released
22 December 2016
Last updated
25 March 2026 · v10.0.1
Updates
67 releases
IndustryHomewareTextilesFurniture
StyleScandiMinimalOrganic naturalEditorial
PositioningMid marketDtc modern
LayoutImage ledWhitespace generousGrid dense
CatalogueMedium 20 250
StageScalingEstablished

Features

35

Cart and checkout3

  • Cart notes
  • In-store pickups
  • Sign in with Shop

Marketing and conversion12

  • Blogs
  • Customizable contact form
  • EU translations (EN, FR, IT, DE, ES)
  • Press coverage
  • Product badges
  • Promo banners
  • Promo popups
  • Promo tiles
  • Recently viewed
  • Recommended products
  • Stock counter
  • Trust badges

Merchandising15

  • Animation
  • Color swatches
  • Combined listingPlus
  • High-resolution images
  • Image galleries
  • Image rollover
  • Image zoom
  • Ingredients or nutritional information
  • Lookbooks
  • Product options
  • Product videos
  • Shipping/delivery information
  • Size chart
  • Slideshow
  • Usage information

Product discovery7

  • Breadcrumbs
  • Collection page navigation
  • Enhanced search
  • Product filtering and sorting
  • Recently viewed
  • Recommended products
  • Swatch filters

3 other styles of Expression

Same theme and same licence — these are preset designs, not separate purchases.

Innovate Shopify theme — common questions

How much does the Innovate Shopify theme cost?
Innovate by Clean Canvas costs $220 USD (one-off) in the Shopify Theme Store.
Who is the Innovate theme best for?
Home goods, linens, and furniture brands wanting a warm, neutral-toned editorial storefront with built-in social proof sections and moderate catalog size.
When should you not use the Innovate theme?
You need a bold, colorful, or tech-forward look, sell fashion or beauty products, or have a very large catalog requiring heavy filtering.
How many styles does Expression include?
Expression ships 4 preset styles, including Innovate. They share one licence, so buying the theme gives you all of them.
When was the Innovate theme released?
Expression was first released on 22 December 2016, and was last updated on 25 March 2026 across 67 releases.
Is there a live demo of the Innovate theme?
Yes — the official Innovate demo store is at https://innovate-theme.myshopify.com/

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