Brio
Essence theme · by Alloy Themes
$280100% positive · 8 reviews
A bold, colorful DTC theme built for supplement and wellness brands with vivid product photography, use-case shopping categories, and filterable collection grids.
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Felltop designs and builds Shopify stores — theme customisation, migrations and CRO.
Talk to Felltop- Released
- 6 February 2024
- Last updated
- 21 July 2026 · v4.2.0
- Updates
- 17 releases
IndustrySupplements wellnessBeauty skincare
StyleDark modeBold maximalistPlayfulOrganic natural
PositioningDtc modernMid market
LayoutImage ledFilter heavyStorytellingGrid dense
CatalogueSmall 1 20
StageFirst storeScaling
Features
32Cart and checkout3
- Cart notes
- Quick buy
- Slide-out cart
Marketing and conversion11
- Blogs
- Cross-selling
- Customizable contact form
- EU translations (EN, FR, IT, DE, ES)
- FAQ page
- In-menu promos
- Promo banners
- Quick view
- Recently viewed
- Recommended products
- Stock counter
Merchandising12
- Animation
- Before/after image slider
- Color swatches
- Combined listingPlus
- High-resolution images
- Image galleries
- Image hotspot
- Image rollover
- Image zoom
- Product videos
- Size chart
- Slideshow
Product discovery8
- Breadcrumbs
- Enhanced search
- Mega menu
- Product filtering and sorting
- Recently viewed
- Recommended products
- Sticky header
- Swatch filters
2 other styles of Essence
Same theme and same licence — these are preset designs, not separate purchases.
Brio Shopify theme — common questions
- How much does the Brio Shopify theme cost?
- Brio by Alloy Themes costs $280 USD (one-off) in the Shopify Theme Store.
- Who is the Brio theme best for?
- DTC wellness/supplement brands with a small-to-medium catalog wanting a playful, colorful, benefit-driven storefront with 'shop by day/focus' navigation.
- When should you not use the Brio theme?
- You need a quiet luxury or minimalist aesthetic, sell a huge catalog requiring deep filtering, or operate outside health/beauty verticals where the bright saturated palette wouldn't fit.
- How many styles does Essence include?
- Essence ships 3 preset styles, including Brio. They share one licence, so buying the theme gives you all of them.
- When was the Brio theme released?
- Essence was first released on 6 February 2024, and was last updated on 21 July 2026 across 17 releases.
- Is there a live demo of the Brio theme?
- Yes — the official Brio demo store is at https://essence-theme-brio.myshopify.com
