Enthusiast
Creator theme · by Purple Labs
$300100% positive · 3 reviews
A creator/influencer-styled theme with warm editorial photography, lookbook-style shoppable content, and social links, best suited for beauty and lifestyle personal brands with small curated catalogs.
Need this built properly?
Felltop designs and builds Shopify stores — theme customisation, migrations and CRO.
Talk to Felltop- Released
- 14 March 2023
- Last updated
- 24 August 2026 · v3.11.0
- Updates
- 30 releases
IndustryBeauty skincareFashion womens
StyleEditorialMinimalWarm artisanal
PositioningDtc modernArtisan handmade
LayoutLookbook ledImage ledStorytellingWhitespace generous
CatalogueSmall 1 20
StageFirst storeScaling
Features
27Cart and checkout4
- Cart notes
- In-store pickups
- Quick buy
- Slide-out cart
Marketing and conversion7
- Blogs
- Cross-selling
- In-menu promos
- Press coverage
- Product badges
- Promo banners
- Recommended products
Merchandising12
- Animation
- Color swatches
- High-resolution images
- Image galleries
- Image rollover
- Image zoom
- Lookbooks
- Product options
- Product tabs
- Product videos
- Size chart
- Slideshow
Product discovery5
- Collection page navigation
- Mega menu
- Product filtering and sorting
- Recommended products
- Sticky header
2 other styles of Creator
Same theme and same licence — these are preset designs, not separate purchases.
Enthusiast Shopify theme — common questions
- How much does the Enthusiast Shopify theme cost?
- Enthusiast by Purple Labs costs $300 USD (one-off) in the Shopify Theme Store.
- Who is the Enthusiast theme best for?
- Influencers, content creators, or personal beauty/fashion brands launching a small curated product line alongside social content and affiliate links.
- When should you not use the Enthusiast theme?
- You have a large multi-category catalog, need heavy filtering/navigation, or want a corporate/tech-focused aesthetic rather than a soft, personal, editorial feel.
- How many styles does Creator include?
- Creator ships 3 preset styles, including Enthusiast. They share one licence, so buying the theme gives you all of them.
- When was the Enthusiast theme released?
- Creator was first released on 14 March 2023, and was last updated on 24 August 2026 across 30 releases.
- Is there a live demo of the Enthusiast theme?
- Yes — the official Enthusiast demo store is at https://creator-theme-influencer.myshopify.com/
